Mixing Things Up: A Member’s Networking Success

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PRSSA networked the night away at its fall mixer held at the Cafeina Wynwood Lounge. On Sept. 20, members had the opportunity to connect with Miami public relations professionals and put their people skills to the test. For some of our members, the opportunity opened more doors then they could have ever imagined. Yanina Velez, a new member to our organization, shares her story on how the mixer landed her a paid internship with the prominent global PR firm, Fleishman-Hillard.

My Mixer Experience

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My name is Yanina Velez. I am a junior and a new member of the PRSSA chapter at FIU.  My major is public relations with a minor in Marketing. As I type this from the office of my new job, I want to share with you all why my experience at the first PRSSA Mixer I attended seemed almost too good to be true. After meeting a great and talented team of public relations students from FIU, a student working for one of the leading PR agencies in the industry, Fleishman-Hilliard, recommended that I turn in my resume that week because they were hiring interns.

I have been a real estate associate since 2007, I have an environmental column in GENTE de Miami Magazine and I’ve worked at Univision for three years. All of these jobs include the practice of public relations, but the main reason I was so excited about this opportunity was because I’d never work for a leading PR firm in charge of some of the biggest accounts in the world. I e-mailed my resume on a Thursday and on Friday I received a call from Fleishman-Hillard looking forward to meeting me in the upcoming week. They said they had gone through my resume and wanted to see me as soon as the president of the Latin Media Department arrived from a business trip.

On Monday Oct. 1, I attended the interview at the beautiful offices of Fleishman-Hillard in Coral Gables. That same day, I was told I was hired. I am honored to be part of the Latin America team for one of the top leading communications agencies in the country.

Since my first day working for Fleishman-Hillard, I have been learning an infinite amount of professional skills in the public relations field. On the first week they putted me in charge of revising and re-creating tip sheets for Cover Girl, Head & Shoulders and Olay. My writing, creativity and translation skills were put to test. That upcoming weekend I worked at the set of a Cover Girl commercial where I not only attended, but also helped direct a 10-minute video shoot. I am currently finishing writing and translating a trend tip sheet for Olay which will be mailed to all the editors for the welcoming of the holidays. During this last project I got to do research and write about one of my biggest passions, fashion. I couldn’t be happier with this opportunity. I am extremely thankful for the chance to broaden my horizons provided by my classmates and PRSSA chapter. I would also like to thank PRSSA at FIU for the great teamwork to make events like the mixer happen. This is the beginning of an amazing journey in my career, THANK YOU PRSSA!

-Yanina Velez